UP! International AB

Stockholms län, Sweden · est. 2016 · website ↗

We develop and commercialize a gamified app for recreational training and racing. Think 'Runkeeper meets Clash of Clans'!Your training, either logged through your device or manually, will award you paceUP! points. You will get base points for every session to promote frequent training and you will get effort points for every second of effort you put in. Competing in a recreational race will earn you twice the amount of points of a training session.

SurvivalThinRunway ~5 mo
CapitalPre-seed
SectorHealth & life science
Age10 years est. 2016
FitChaos
Buildingcheck site
LanguageEnglish site
Open rolescheck site

Filed financials

Filed with a public registry

Filed with Bolagsverket. The legal entity, not the group.

Fiscal yearRevenueResultEmployeesCashEquityTotal assetsFlags
FY20250.3 MSEK-0.3 MSEK-0.1 MSEK0.2 MSEK0.2 MSEKNone
FY20240.6 MSEK-0.3 MSEK00.4 MSEK0.4 MSEK0.4 MSEKNone
FY20230.5 MSEK-1.8 MSEK10.3 MSEK0.3 MSEK0.4 MSEKNone
FY20221.0 MSEK-1.2 MSEK10.1 MSEK0.1 MSEK0.2 MSEKNone
FY20211.1 MSEK-1.7 MSEK-0.4 MSEK0.4 MSEK0.5 MSEKNone
FY20200.3 MSEK-----None
FY20190.7 MSEK-----None

No open roles right now

No careers feed matched, so I cannot say whether UP! International AB is hiring.

UP! International AB’s careers page ↗

Registered business activity (SNI)

Filed with a public registry

Standard industry classification codes as filed with Bolagsverket.

Konsultverksamhet avseende företags organisation

Everything I could know about UP! International AB

A blank is a gap in my coverage.

Company health

Filed with a public registry
  • SurvivalRunway ~5 moLoss-making in its latest filed accounts (FY2025). cash 0.1 MSEK, loss 0.3 MSEK over the year (under 0.1 MSEK/month), revenue 0.3 MSEK, revenue growth -47%. Cash divided by that burn is ~5 months of runway. Filed facts, but the burn is the accounting result rather than true cash flow, and a funding round raised since the filing date does not show here yet.
  • Age10 years oldFounded 2016, 10 years ago.
  • CapitalPre-seedSelf-reported to the startup directory.
  • Distress flagsNo data for this company yet
  • GrowthShrinking, -1Average employees filed with Bolagsverket went from 1 in 2023 to 0 in 2024, a change of -1 people. This is a fiscal-year average from filed accounts, so it lags: it says whether the company has been adding people, not whether a role is open today. Filed revenue FY2019 677 KSEK to FY2025 314 KSEK, across 7 filed years.

What you'd build and work with

Read from their job ads
  • Building (problem type)No data for this company yet
  • StackNo data for this company yet
  • Role shapeNo data for this company yet
  • SectorHealth & life scienceMapped from the industry tags this company reported to the startup directory (entertainment, healthcare). Self-reported, so it is the company's own claim about its market.
  • Engineering reputationRead from what they publishNo data for this company yetCompany websites plus the public GitHub API. Broader discovery via GitHub search would need an API token.

Hiring practicalities

Read from their job ads
  • Open rolesNo data for this company yet
  • Working languageEnglish siteI hold no job-ad text for this company, so this is read from their own site: their website reads as English. That is a proxy, not a statement about the working language. Checked against the 222 companies where I have both, it agrees about 9 times in 10, and the way it fails is a company running an English site while hiring only in Swedish.

Fit and mission

Worked out from facts I hold
  • Fit (chaos or structure)Chaosfounded 2016 (10 years ago), ~6 employees, Pre-seed stage. Age, size and stage combine into the read.

Companies like this one

Worked out from facts I hold

Each shows why. Not a recommendation.

Work here?

Nobody has answered yet. Same questions for every company.

Answer for this company

On the map

Sjögränd 2, 193 31 Sigtuna

Address as filed with Bolagsverket.

Drawn by OpenStreetMap, so it only loads when you ask for it.

Wrong about UP! International AB?

The address, the headcount, the logo, a role that closed. Tell me which and I will fix it.

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