Ellure

Stockholm area, Sweden · est. 2019 · website ↗

Registered as Ellure AB

Ellure is a startup based in Stockholm. We offer the world’s first manufacturing service to enable brands to create customizable beauty products. Our mission is to make custom-made beauty products available for everyone. We have B2B clients as well as our own brand ellure lipsticks http://ellure.se.

SurvivalSteadyEquity ratio 19%
CapitalSeed
SectorEnergy, climate & industry
Age7 years est. 2019
FitChaos
Buildingcheck site
LanguageEnglish site
Open rolescheck site

Filed financials

Filed with a public registry

Filed with Bolagsverket. The legal entity, not the group.

Fiscal yearRevenueResultEmployeesCashEquityTotal assetsFlags
FY20250.4 MSEKunder 0.1 MSEK10.2 MSEK0.1 MSEK0.4 MSEKNone
FY2024under 0.1 MSEK-0.4 MSEK20.1 MSEK0.1 MSEK0.6 MSEKNone

No open roles right now

Ellure's own site sends applicants to LinkedIn, which I do not read.

Ellureon LinkedIn Jobs ↗

Registered business activity (SNI)

Filed with a public registry

Standard industry classification codes as filed with Bolagsverket.

Diverse övriga konsumenttjänster

Everything I could know about Ellure

A blank is a gap in my coverage.

Company health

Filed with a public registry
  • SurvivalEquity ratio 19%Profitable in its latest filed accounts (FY2025): revenue 0.4 MSEK, profit under 0.1 MSEK, a 4% margin, revenue growth 990%. Equity ratio 19% (soliditet, the standard Swedish solvency measure): equity 0.1 MSEK of 0.4 MSEK total assets, the share of the company funded by its own capital rather than debt.
  • Age7 years oldFounded 2019, 7 years ago.
  • CapitalSeedSelf-reported to the startup directory.
  • Distress flagsNo data for this company yet
  • GrowthShrinking, -1Average employees filed with Bolagsverket went from 2 in 2024 to 1 in 2025, a change of -1 people. This is a fiscal-year average from filed accounts, so it lags: it says whether the company has been adding people, not whether a role is open today. Filed revenue FY2024 41 KSEK to FY2025 448 KSEK, across 2 filed years.

What you'd build and work with

Read from their job ads
  • Building (problem type)No data for this company yet
  • StackNo data for this company yet
  • Role shapeNo data for this company yet
  • SectorEnergy, climate & industryMapped from the industry tags this company reported to the startup directory (consumergoods, itsoftware, saas, manufacturing, robotics, iot). Self-reported, so it is the company's own claim about its market.
  • Engineering reputationRead from what they publishNo data for this company yetCompany websites plus the public GitHub API. Broader discovery via GitHub search would need an API token.

Hiring practicalities

Read from their job ads
  • Open rolesNo data for this company yet
  • Working languageEnglish siteI hold no job-ad text for this company, so this is read from their own site: their website declares itself English. That is a proxy, not a statement about the working language. Checked against the 222 companies where I have both, it agrees about 9 times in 10, and the way it fails is a company running an English site while hiring only in Swedish.

Fit and mission

Worked out from facts I hold
  • Fit (chaos or structure)Chaosfounded 2019 (7 years ago), ~6 employees, Seed stage. Age, size and stage combine into the read.

Companies like this one

Worked out from facts I hold

Each shows why. Not a recommendation.

Work here?

Nobody has answered yet. Same questions for every company.

Answer for this company

On the map

Swedenborgsgatan 2, 118 48 Stockholm

Address from the company's own site.

Drawn by OpenStreetMap, so it only loads when you ask for it.

Wrong about Ellure?

The address, the headcount, the logo, a role that closed. Tell me which and I will fix it.

Something wrong about Ellure?

What kind?
Or email adulorier@gmail.com.

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